As President of several annual festivals, his ability to connect in and out of the Las Vegas market is a major asset in a diverse industry. He has worked along side some of the most elite athletes and entertainers world wide. His entertainment career expands over 2 decades.

As a ex athlete, his empowering will to prepare is second to none. There is never a task too small or too big.

Jimmy Jay comes from a unique background. He was versatile (4 sport star athlete, Ex Parole Board Team member, Entertainment Manager and Producer. His has also worked in skin care and fragrance which has expanded over a decade to work with Dr. Joachim Mensing (former vice president of Estee Lauder) brokering celebrity fragrance. Dr. Mensing award winning life long list to include: Armani, Joop, Cool Water, Polo Sport, Naomi Campbell, Angel, Swiss Army and many more. Since migrating to Las Vegas 1997, Smith has owned 14 different businesses.

To his credits, he has earned many accolades and awards to include Las Vegas 2009 Who’s Who in Business Award, an honored Las Vegas day, NV, Commendation by Senator Harry Reid, and several Proclamations from the Las Vegas Mayor and Councilmen’s Board and the Board of Commissioners.  He has co-partnered and / or produced a variety of events with many of Las Vegas Casinos,  Shaq All Star Comedy and many more.

He contributes his success from the leadership of his mentors like Randall Cunningham, Johnny Gill, Lenny Williams, Willie Norwood, Dr. Joachim Mensing and many others. “I love what I do…making people happy. It’s the greatest feeling in the world when someone shakes your hand and say thanks…” I had the best time of my life for something you played a part in…

He has extensive experience in brokering, producing, promoting and managing live entertainment throughout the world… The management team is headed by a group of premiere promoters and consultants. As experienced promoters and consultants, The team-staff is uniquely qualified to develop the best of quality entertainment. He is involved in the day-to-day operations of all aspects of the Company. He directs the administrative and financial aspects of the Company. Smith is very hands-on and work closely with the “management team” to help guide and support activities over which they have specific responsibility. Each key manager is given wide degree of delegations. Smith manages workflows, evaluates performances. Smith’s entertainment experience allows him to bring the best of quality entertainment. His success method is simple: “Understanding the people you serve and make them apart of your success”. Quality Customer Service is job #1.